Alix Earle is the “that girl” of the moment on Instagram. She’s got everyone trying (and loving!) her get ready with me looks, from sorority girls to stay at-home moms. We’re breaking down what’s in her makeup bag and all the products she shares. Grab them before they sell-out!
Alix Earles Makeup Bag
- D-Bronzi Anti-Pollution Sunshine Drops by Drunk Elephant
- NARS Sheer Glow Foundation
- NARS Radiant Creamy Concealer
- Maybelline FIT Me Concealer
- Tarte Sculpt Tape Contour
- HUDA Easy Bake Loose Baking and Setting Powder
- Chantecaille Waterproof Brow Definer
- Benefit 24- HR Brow Setter Setting Gel
- Tarte Shape Tape Glow Bronzer
- NYX Professional Jumbo Eye Pencil in Milk
- Rare Beauty by Selena Gomez Soft Pinch Dewy Liquid Blush in Hope
- Benefit Tickle Golden Pink Powder Highlighter
- Freck Beauty the Original Freckle
- Tartelette in Bloom Clay Eyeshadow Palette
- Too Faced Better Than Sex Mascara
- Benefit Cosmetics Roller Lash Curling and Lifting Mascara
- Charlotte Tilbury Lip Cheat Lip Liner in Pillow Talk
- Tarte Marajuca Lip Balm in Rose
- Tweezerman Classic Eyelash Curler
One of the reasons everyone loves Alix is she’s just so relatable. Her GRWM videos feel like you’re facetiming your bestie and she’s filling you in on her day while you get ready together for a night out.
A signature part of her routine is her somewhat odd lash-curling and mascara application. It’s almost uncomfortable to watch, but makes you like her just a little bit more for it. Something about how her nonchalant attitude, combined with her almost monotone voice gives a casual cool that draws you in.
Shop Alix Earle Makeup Favorites
@alixearle Ofc that happened to me 💚🧡 #grwm #umiami ♬ original sound – alix earle